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Thursday, November 7 • 3:30pm - 4:10pm
MIT Press Direct and University of Michigan Press Ebook Collection: First Year Lessons Learned and Future Prospects

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In 2019, MIT Press and University of Michigan Press launched their own ebook collections for direct sale to libraries. Nearly a year has gone by. In that year, three basic truths have emerged and continue to guide them on this journey:

*Establish Principles - Our principles must be our central reference point. We must innovate by taking a “values-based” approach not just a solely “value-based” selection process.
*Embrace Exploration, Agility and Humility - We are perpetual searchers and seekers, always novices and beginners. Transformation comes from discovering the right questions more than having the right answers. 
*Take Action - We cannot think ourselves into new ways of acting, rather we act ourselves into a new way of thinking. Impactful change will only happen when we take risks, focus on people, and shift from monologue to dialogue when engaging with the communities we serve.

How did they come to these truths? What are the prospects for each of their individual endeavors? Why should libraries care?

In this session, representatives of the two presses will tell their respective stories about this last year’s adventures. They will share why they chose to work directly with libraries, what they expected after launching their new collections, as well as divulge what reality actually dealt them. 

Session participants should expect to learn:

*University presses are fast becoming hubs of innovation and are poised for rapid transformation;
*Libraries and university presses should address challenges and guide future directions for the industry collaboratively;
*Amidst a time of increasing disruption and uncertainty, it is possible for libraries to support the vital work that small, mission-driven publishers do in the service of scholarly communication and the world at large.

Speakers
avatar for Sharla Lair

Sharla Lair

Strategist, Content & Scholarly Communication Initiatives, LYRASIS
Sharla Lair serves as a strategist for the Content & Scholarly Communication Initiatives team at LYRASIS, a non-profit, membership organization whose mission is to support enduring access to the world’s shared academic, scientific and cultural heritage through leadership in open... Read More →
avatar for Lanell White

Lanell White

Director of Sales, Marketing, and Outreach, Michigan Publishing, University of Michigan
avatar for Emily Farrell

Emily Farrell

Library Partnerships & Sales Lead, MIT Press


Thursday November 7, 2019 3:30pm - 4:10pm EST
Cypress Ballroom South, Courtyard Marriott Hotel 125 Calhoun Street, Charleston, SC 29401